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Pay Per Click and Ads Campaign

We get to know your business first. Then, we optimize and run ads that are effective for your company’s industry. We focus on bringing traffic to your website through search engines such as Google, Facebook, Instagram, and more. We make ads that make a statement that will attract your target audience.

Effective Marketing for Your Business

We conduct market research and create campaigns that bring you results. Setting up an effective marketing strategy takes time, knowledge and patience. We take our proven methods and provide you with a money saving strategy. We don’t like seeing our customer’s money being spent on irrelevant terms. We’ll manage your account the right way.   



PPC Advertising

PPC Campaign Management

Digital Marketing Made Ez works with every business ranging from local start-ups to national retailers. All of our customers love our services for one reason, we provide results.

Pay Per Click is costly and it needs to be executed properly. Every time we run a campaign we stay up to date with the effectiveness. Our team knows exactly what keywords to implement and we do it with a cautious approach.

Is Your Paid Search Effective?

Actions We Take

Review your account and set goals

Perform keyword research

Structure and/or restructure your account

Optimize your text ads

Setup geo-targetting

Track conversions

Optimize your landing page and make suggestions

Manage daily bids and monthly budget

Add site links

Create different ad-groups for conversion tracking

Create multiple ads for each ads-group and fine tune each ad

Decrease monthly spend by removing irrelevant keywords

Improve Click-Through-Rate

Improve ads position

Monthly reports

Decrease the monthly spending by optimizing and improving your quality score

Results We Deliver

Increase in organic traffic

Improve ads position

Relevant keywords

No keyword stuffing that search engines (google, bing, etc.) will mark as spam

Descriptive and analytical reports/data

Increased in impressions

Increase in CTR (Click Through Rate)

Decrease in bounce rate

Increase in SERP (Search Engine Results Pages)

Increase in conversions


Easy Steps to grow Your Online Business

We provide you with a complimentary report that highlights the areas of your business that we can improve. We search your industry, business name, Social Media accounts, and other online items and compare the results with businesses in your industry.

Frequently Asked Questions

PPC or Pay-Per-Click is an online Marketing model in which advertisers pay a fee each time one of their ads is clicked. It usually associated with first-tier search engines (such as Google AdsAmazon Advertising, and Microsoft Advertising formerly Bing Ads).

The amount advertisers pay depends on the publisher and is usually driven by two major factors: quality of the ad, and the maximum bid the advertiser is willing to pay per click measured against its competitors’ bids. In general, the higher the quality of the ad, the lower the cost per click is charged and vice versa.

We recommend having a Digital Marketing Agency manage your PPC campaign. Once we create your new campaigns, we’ll manage them regularly to make sure they continue to be effective. In fact, regular account activity is one of the best predictors of account success. We continuously analyze the performance of your account and make adjustments according to what we know is most successful.

PPC display advertisements, also known as banner ads, are shown on web sites with related content that have agreed to show ads and are typically not pay-per-click advertising, but instead usually charge on a cost per thousand impressions (CPM). Social networks such as FacebookInstagramLinkedInRedditPinterestTikTok, and Twitter have also adopted pay-per-click as one of their advertising models.

With search engines, advertisers typically bid on keyword phrases relevant to their target market and pay when ads (text-based search ads or shopping ads that are a combination of images and text) are clicked. In contrast, content sites commonly charge a fixed price per click rather than use a bidding system.



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